SGMP Brands Stories and AI Productions
The SGMP Innovation
This shift not only positions us as a media academy, but also allows us to establish ourselves as content creators for the corporate and e-commence website and AI video production.
Through this, we aim to provide brands from various industries with the tools and guidance they need to navigate the ever-evolving landscape of brand establishment.
Brand Story: “Apple: The Journey of Innovation and Resurgence”
Apple was founded in 1976 by Steve Jobs and Steve Wozniak with a commitment to creating user-friendly personal computers.
Brand Story: “Nike: Pursuing Excellence and Infinite Possibilities”
In 1984, Nike launched an influential advertisement that became widely known as “Just Do It”. This concise and poignant slogan represents a spirit of pursuing excellence and infinite possibilities. It inspires people to overcome challenges, fulfill their dreams, and has become the core value of the Nike brand.
Brand Story: “Coca-Cola: A Tale of Refreshing Delight and Timeless Tradition”
The story of Coca-Cola began in late 19th century America. In 1886, a chemist named John Stith Pemberton invented a sweet liquid that was initially called “Coca-Cola”. Pemberton described the beverage as a medicinal elixir that could restore health and provide a refreshing boost, consisting of a secret formula including cocaine and cola nut.
Brand Story: “BYD Auto: Green Mobility for a Sustainable Future”
BYD Auto, a leading Chinese brand in the new energy vehicle industry, was established in 1995. Initially, BYD focused on battery production and later expanded into the automotive industry. The brand’s storyline represents China’s efforts in environmental protection and sustainable transportation.
Brand Story: “Huawei: Unyielding Visionaries in the Global Technology Landscape”
Huawei’s brand story is rooted in the unwavering belief and determination of its founder, Ren Zhengfei. Despite initial challenges with product quality, Huawei prioritized technological innovation.
Brand Story: “Distinctive Style of Singapore Airlines Girls: Uniquely Captivating”
Singapore Airlines (SIA) has established a remarkable brand story centered around the iconic image of the Singapore Girl.
Brand Story: “The Transformation of Amazon: From Online Bookstore to Global Powerhouse”
Amazon is one of the largest e-commerce and cloud computing companies globally. Founded in 1994 by Jeff Bezos, it started as an online bookstore. Bezos’ vision was to provide consumers with a convenient, diverse, and fast shopping platform. The name “Amazon” was inspired by the Amazon River in South America, symbolizing a concept of vastness, diversity, and abundance.
Brand Story: “The Evolution of Schneider Colored Pens: A Testament to Family Values and Innovation”
When you pick up a Schneider colored pen, you may not be aware of the story and evolution of the family business behind it, Schneider Group. Schneider Group is a globally renowned electrical equipment manufacturer founded in 1836. After more than a hundred years of development, this family business has evolved from a small workshop into one of the leading providers of electrical and automation solutions globally.